ETOP(Environmental Threat and Opportunity Profile) is a technique to structure environmental involves: Dividing the environment. Environmental Threat and Opportunity Profile (Etop) – Download as Powerpoint Presentation .ppt /.pptx), PDF File .pdf), Text File .txt) or view presentation. ETOP analysis is a management tool that analyses environmental information and determines the relative impact of threats and opportunities for the systematic .

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Since the company is an established manufacturer of motorbike, it has a favorable supplier profkle well as technological environment. ETOP Analysis Environmental scanning is the monitoring, evaluating, and poportunity of information from the external and internal environment to key people within the corporation or organization.

A matrix ad comparison is drawn where one item or factor is compared with other items after which the scores arrived at are added and ranked for each factor and total weight age score calculated for prioritizing each of the factors.

And finally the strategy manger uses his judgment to place various environmental issues in clear perspective to create the environmental threat and opportunity profile. This example relates to a hypothetical company but the illustration is realistic based n the current Indian business environment. But contrast peofile implications of this ETOP for a new manufacturer who is planning to enter this industry.

Technological up gradation of industry in progress. Ironically, stronger organizations can be exposed to a greater level of threats than weaker organizations, because success raises envy and competition which a successful organization needs to fight to get ahead.

As shown in the table motorbike manufacturing is an attractive proposition due to the many opportunities operating in the environment.

Environmental Threat and Opportunity Profile (ЕТОР)

Growing affluence among urban consumers; Exports potential high. Regards Vinay Kumar Sharma. Data should be collected from good sources otherwise the entire process of environmental scanning may go waste. The main business of the company is in Motor Bike manufacturing for the domestic and exports markets.


You must be logged in to post a comment. Global Competitiveness Index for igniting economic growth. The field force analysis goes hand in glove with ETOP, as here also the contribution with yhreat to opportunities and threats posed by ppportunity environment is also a necessary part of study. Methods, Techniques and other Details.

ETOP Analysis

Log into your account. It can also take advantage of the high exports potential that already exists. Import of machinery under OGL list possible. A summary ETOP may only show the major factors for the sake of simplicity. Changes in philosophy and leadership style are under the control of the manager. India is weak in it.

Currently, Dehradun based University of Petroleum and Energy Studies is envirnmental as the only private University which offers PHD, post graduate and undergraduate courses in energy and petroleum. When organizations can think far ahead, they can create some opportunities. Leadership matters a lot in controlling the internal environment. Focus on issues, which have been selected, should not be missed since there is a likelihood of arriving at incorrect priorities.

Business environment analysis is a regular business feature. Unlike the external environment of a business, the internal environment can be controlled. The effort and the self belief is certainly going to get to a logical conclusion treat your desire to improve academia and Industry in India. Customer preference for motorbike, which are fashionable, easy to ride and durable.

Use Balanced Scorecard for effective strategic implementation August 21, What is a business integration strategy? Each of the major factors pertaining to a particular sector of environment may be divided into sub-sectors and their effects studied.


Some external elements can be manipulated by company marketing, while others require the organization to make adjustments. While it plans to set up thermal power plants in states like Andhra Pradesh, Chhattisgarh, West Bengal, Jharkhand and Bihar which produce coal, this is indeed good news.

The relevance, importance, manageability, variability and low cost of data are some of the important factors, Which must be kept in focus. Traditional managers give explicit instructions to employees, while progressive managers empower employees to make many of their own decisions.

ETOP-Environmental Threat and Opportunity Profile

Impact studies should be conducted focusing on the various opportunities and threwt and the critical issues selected. The midstream industry processes, stores, markets and transports commodities such as crude oil, natural gas, natural gas liquids liquefied natural gas such as ethane, propane and butane and Sulphur. Narendra Modi government is planning to set up several power plants. The Environmental factors are quite complex and it may be difficult for strategy managers to classify them into neat categories to interpret them as opportunities and threats.

There are number of uncertainties exist in a business egop and so a company can be greatly benefited buy devising proactive and flexible strategies in their plans, structures, strategy etc.

It results in a quantity of information related to forces in the environment. This would enable managers to violate strategies when it is necessary. The company-can capitalize on the burgeoning demand by taking advantage of the various government policies and concessions.

Approaches and Techniques Used for Environmental Scanning.